How to Create a Graphic-Design Portfolio

• Market research - Learn how to assess the graphics needs of the companies in your target geography so that you can create an appropriate portfolio.
• Media - Participate in group discussions of what portfolio medium would be best for your talents. If you do technical illustration, maybe mounted pen-and-ink illustrations might be best. If you do computer graphics, maybe screen captures and a URL to your home page on the WWW are the best way to show off your stuff to the largest possible audience (as the air conditioning compressor shown here). These are the kind of topics we'll discuss as a group.
• Portfolios - See examples of winning portfolios. See how to create portfolios that you can leave behind at potential client sites and those that really show off your work. Bring your existing portfolio and get expert advice on what you are already doing well and what could use some improvement.
• Message - Learn about what the business world likes and doesn't like. Learn how to start balancing business logic with good design.
• Business Stuff - Learn about basic business stuff. Do you want a home-based business or do you want to rent space? What about accounting? What if you have more work than you can handle?

What you will receive

• Larry's Guidelines. A booklet of helpful tips based on Larry's 15 years of graphic design experience.
• A list of organizations that can help you get started
• Larry's business card! Hey, successful business people get all of their work from referrals.

Locations and dates

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Location                              Date
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Minneapolis, MN                       12 OCTOBER 1995
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Boston, MA                            13 NOVEMBER 1995
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Chicago, IL                            7 JANUARY 1996
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San Francisco, CA                     15 FEBRUARY 1996
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To schedule this course